Varsani Media
← All work

Clean energy finance · For KPMG Finland

EEP Africa

A decade-old website rebuilt for a fund that has backed 250 clean-energy projects across Africa.

Client

Nordic Development Fund, through KPMG Finland

Market

15 countries across Southern and East Africa

Services

User research, information architecture, visual design, WordPress development, content system

Delivered

By Hash Varsani at Atelier Digital

EEP Africa website homepage on a laptop

250

pioneering clean-energy projects, now easy to explore

€50m

close to EUR 50 million invested, presented in one clear structure

5

user profiles shaped every page and its content

The story

01 · The brief

02 · What we did

03 · The result

← All work

01 · The brief

Ten years of content on a website nobody enjoyed using.

EEP Africa, the Energy and Environment Partnership Trust Fund, finances early-stage clean-energy projects in 15 countries across Southern and East Africa. It is managed by the Nordic Development Fund, with funding from the Austrian Development Agency and the Ministry for Foreign Affairs of Finland. Its website was a decade old: hard for applicants to navigate, harder for the team to update. KPMG Finland brought us in to rebuild it, within strict brand guidelines.

02 · What we did

Built around the people who use it, on both sides of the screen.

01

Five user profiles

From first-time applicants to investors and partners, five profiles decided the structure of the site and what every page needed to say.

02

Information architecture

A decade of projects, results, news and publications reorganised, so each audience finds what it came for in a few clicks.

03

Content system

Custom categories for every type of content, so the team publishes faster and older material can be presented in new ways.

04

WordPress build

A clean, fast site built to the fund’s brand guidelines, simple for administrators to run day to day.

03 · The result

A website that works for applicants, partners and the people who run it.

EEP Africa now presents its whole portfolio in one clear structure, and its content team spends less time on every update. See it at eepafrica.org.

EEP Africa portfolio page on a laptop
EEP Africa results page on a laptop
EEP Africa investment page on a laptop

“Placeholder: a one or two sentence quote from KPMG Finland or the Nordic Development Fund, if you can get one.”

Name · Role, KPMG Finland

Delivered by our founder, Hash Varsani, at Atelier Digital.

Next project →

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Your organisation next

Complicated organisation? Your website doesn’t have to be.

Every partnership starts with a Growth Snapshot: 21 checks of your marketing, measured against three competitors you choose. Results on a call within five working days.

Growth Snapshot

Free

For businesses investing €5,000 or more a month in marketing. €1,250 otherwise, credited against your first contract.

Apply for your Snapshot or email hash@varsani.media